Dinos Alive Partners

For Immediate Release
Max Entertainment could not have launched the spectacular Dinos Alive World Tour (“DAT”) in Manila without our sponsors and promotional partners. Our sponsors have added to the overall appeal of the Dinos Alive experience through presenting many of the entertainment elements and through supporting DAT promotions to the public, in order to create awareness. Alaska Milk, Purefoods and Dunkin Donuts are generously offering freebies to DAT visitors and discounts from nearly every sponsor. Therefore it is certainly worthwhile to pay attention to our sponsor offerings if you are interested in the Dinos Alive Tour! Please see the following offerings during the course of the exhibition:
Purefoods
San Miguel PureFoods Company, Inc. is one of the Philippines's leading producers and marketers of branded food products, both in human and animal nutrition. Purefoods is the official Hot Dog and Dino Nugget sponsor of the Dinos Alive Tour and will be selling Dino Nuggets & Hot Dogs at the event. They will present the Purefoods Dino Train and Purefoods Inflatable Attractions at the event. Purefoods will be giving away Hot Dogs to the first 45,000 visitors who purchase the Dinos Alive Tour family package.
Philippine Daily Inquirer
Philippine Daily Inquirer is the country's most widely read & circulated newspaper. As the official print media sponsor of the Dino’s Alive Tour, the Philippine Daily Inquirer and Junior Inquirer will be presenting 13 week Dino Quiz for free tickets to the event and other Dino prizes. Also, as a benefit to subscribers, Dinos Alive tickets will be sold at PHP350 for Junior Inquirer Card Holders.
Caltex
The Dinos Alive Tour in Manila will be “powered by Caltex”! Caltex is the petroleum brand name of Chevron Corporation which is used in more than 60 countries in the Asia-Pacific region, the Middle East, and southern Africa. Chevron is the fifth-largest integrated energy company in the world, selling Caltex products and services. Caltex will be presenting the Dino Fossil Dig which will showcase Caltex’s commitment to the environment and provide prizes to the youngest of Dinos Alive Tour attendees.
Alaska Milk Corporation
Alaska Milk Corporation is one of the leading companies in the Philippine milk industry. As the official yogurt drink product at the Dinos Alive Tour in Manila, Alaska and will be giving away 30,000 Alaska Yogurt Drink products to the kids who are attending from the school tours program. Alaska will be presenting the Game Zone which will feature Alaska’s own games as well as fun games and activities from the Dinos Alive promoters.
KFC
Kentucky Fried Chicken, is the world's most popular chicken restaurant chain, specializing in Original Recipe®, Extra Crispy™, Twister® and Colonel's Crispy Strips® chicken with homestyle sides. KFC, as an official sponsor of the Dinos Alive Tour in Manila, will be selling rice meals exclusively at the Dinos Alive Tour. For those of you who buy the KFC Dino Meal during the months of November and December, the first 10,000 of you will receive a 10% discount compliments of KFC!
GMA Marketing & Promotions Inc (QTV)
Global Media Arts (GMA) Network, Incorporated a Philippine multi-media conglomerate, is the leading a television network in the Philippines. GMA provides news and entertainment programs through its forty-seven fully-owned television relay stations, four affiliate television stations and thirty-four radio stations throughout the Philippines. GMA’s QTV brand will be the official television partner of the Dinos Alive Tour and will feature exclusive content about the show. QTV will also be presenting the Dino Film Theater at the event where viewers can watch a 20 minute Dino film that is sure to entertain all!
Banco De Oro (BDO Bank)
BDO, or sometimes BDO Unibank, is the fifth-largest bank in the Philippines. It is owned by the SM Group of Companies, one of the country's largest conglomerates and owner of the SM chain of malls. BDO bank will be offering 10% discount to all BDO Credit Card holders on all tickets purchased with their cards.
Kodak (Techtrends)
Kodak is a leading producer of silver halide (AgX) paper used for printing from film and digital images. Kodak is also a leading global manufacturer of photo kiosks which produce "prints in minutes" from digital sources. Represented by Techtrends, the distributor of Kodak products in the Philippines, the company has placed some 80,000 kiosks around the world. Kodak will be providing photo opportunities to all ticketholders for pictures with Dinosaurs and also Santa Clause Christmas shots for kids at the Kodak Photo Zone.
SM Mall of Asia
The 'SM Mall of Asia' (also known as MOA or MoA) is currently the largest shopping mall in Southeast Asia and the Philippines and is the 3rd largest shopping mall in the world in terms of Gross Leasable Area. It is operated by SM Prime Holdings is the Philippines' largest mall operator who now owns and runs world-class malls all over the country, providing millions of square meters of floor area for a fully integrated shopping, dining, and entertainment experience
MOA has a land area of 14-Hectares and has a gross floor area of an approximate 410,000 m_. and is located at Bay City, Pasay City, Philippines just near the SM Central Business Park and the Manila Bay. The mall attracts a daily foot traffic of 200,000 people.
Dunkin Donuts
Dunkin Donuts Pasalubong ng Bayan offers a wide variety of donuts, freshly brewed dunkin original cofee, bakery products, sandwiches and other beverages. Strategically located nationwide, dunkin donuts will also conquer the Dinos Alive park for families to enjoy! Dunkin Donuts will be giving away 10,000 donuts to lucky visitors of the Dinos Alive throughout the Manila season; so make sure you make it to the venue and you might just be the lucky one!@
Pioneer Insurance
Pioneer has been in the business of insurance for over half a century since its establishment in 1954 and has a rich history of service to the Philippine community. "Many talk about the need to support our country's sports, arts, and culture programs. We would rather put that into action by the coverages we write and the peace of mind they bring," says Lorenzo Chan. As the official insurance partner of the Dinos Alive Tour in Manila, Pioneer ensures that visitors can focus on enjoying the ultimate dinosaur experience this Christmas Season.
The Dusit Thani Manila
The Official Hotel of the Dinos Alive Tour will be the Dusit Thani Manila. With 538 newly renovated and spacious guestrooms and suites the Dusit Thani Manila offers a calm oasis of international standard facilities with warm Asian hospitality. Dusit International has created the Dusit Club Room and Dusit Grand Room to focus on and fulfill business needs and expectations of business travellers. The hotel features indoor meeting and event space, the majority with natural daylight in the Boardrooms, Meeting Rooms and Grand Ballroom which have been fully renovated and perfect for large banquet events or intimate social and business gatherings, corporate and board meetings, press conferences, training workshops, seminars, product launches and social events. The banquet and F&B facilities cater to all world tastes and can accommodate a group of 20 or 1,000 depending on the specific need and requirement of each guest.
TicketWorld
The official ticket outlet for Dinos Alive Tour here in Manila.



For enquiries, contact www.dinosalivetour.com

MAX Entertainment is a whole owned subsidiary of Total Sports Asia Ltd, Asia’s leading independent sports marketing and entertainment group. MAX’s range of services include: conceptualization and implementation of entertainment events, access to global marquee properties and brands ranging from top music performers to family entertainment shows. MAX is also the owner and creator of the Dinos Alive! World Tour. MAX works closely with local promoters, agencies and corporation across Asia in optimizing their brand message through customized and relevant entertainment content.

A Roaring Experience with Dinos Alive Sneak Peek

DINOS ALIVE WORLD TOUR 2008 IN MANILA

November 17, 2008 – There are three big F’s in life loved by the Filipinos; Family, Friends and Fun! From social outings, vacations, or even just a trip to the mall, name it and most people are in it for the entertainment, better yet if it involves all the three F’s.

One of the choice destinations for excursions or “barkada” trips are theme parks. These places immerse audience in a sensory experience that titillates our imagination. With the approaching festive season and school holidays, people are scratching their heads on what new little treat to partake in. Of course fun and comfort is the key consideration, but what if you could throw in something educational for the family and it is easy on the pockets too. How about taking a simulated journey to the past…65 million years ago?

The Event of the Year
Dinosaurs Alive World Tour (DAT) is coming to town, after successfully touring Bangkok, Thailand (2006) and Jakarta, Indonesia (2008) with over a quarter million visitors collectively; it now takes its stage in the Philippines having traveled 10,000km.

Visitors will be treated to a fully air-conditioned environment with an overall fun-fair set up of 12,000 sq.m (equivalent of 30 basketball courts). The venue houses over 31 interactive dinosaurs with the largest dinosaur towering up to two storey high.

The dinosaurs featured dates back to the Cretaceous and Jurassic periods. There are Tyrannosaurus, Triceraptors, Velociraptor, Brachiosaurus, Stegosaurus, and Megalosaurus to name a few. These creatures are brought to life with high quality latex that provides a texture visually similar to what scientists gauge the dinosaurs’ skin would resemble and feel like.


Marcus Luer, CEO of MAX Entertainment said: “The feedback has been very positive from the past visits in other countries and we are targeting the largest turnout of the Tour so far with an estimated 350,000 people over the 6 weeks duration”. Mr. Luer adds on to say that this is an interactive edutainment “walk through” exhibition with dramatic displays of life size Dinosaurs, dino train & simulator rides, merchandise, and fun activities for children and the whole family that anyone would not want to miss.

Here comes the best part……..freebies for everyone!
The Dinos World Alive Tour is also offering many fantastic free entertainments to make your visit worthwhile. The Dinos Alive Tour Manila will be packed with loads of family fun such as magicians, fire eaters, jugglers, puppet shows, clowns, face painters and lots more. Balloon sculptures and Human Statues will add up to the entertainers list. At the F&B Zone (food court), there are stage shows taking place every hour starting from 11am till 9pm. A reptile show (with a 7ft crocodile, an albino python, big iguanas and two kumingi dragons) will also be there to join their dino ancestors.

The Purefoods Dino train ride will take you on a journey of archaeological discovery. Kids are able to explore what is might be lice to be an archeologist at the Caltex Fossil Dig Adventure and discover exciting finds. Visit the QTV Dino Theater for free motion pictures that will transport you across time when giants ruled this Earth.

A 3,000 square meter Food Court Area will cater a vast variety of great tasting food supplied by your favorite family brands like Purefoods, KFC, Alaska and many more. Moreover, games will keep the energy level high in the food court area with the Purefoods Cartoon Inflatable Attractions for kids to play with and parents can keep a watchful eye while enjoying their meals.

Interested parties can also plan out birthday parties or Christmas celebrations and company outings at these spaces. Please call Mylene Almagro for enquiries; (63) 0927.4170008.


The Right Offer
All the activities from the entrance till the exit are free with the purchase of a ticket in. The only time you may need to open your wallets is when purchasing F&B, merchandise and capturing memorable moments at the photo booth.

Ticket prices for adults are Php 550, kids below a meter are Php 400 and the family package costs Php 1,600 (2 adults+2 kids+1 free ticket) on weekdays. For weekends adults are Php 600, kids below a meter are Php 450 and the family package costs Php 1,750 (2 adults+2 kids+1 free ticket).

Dinos Alive Tour organizers have considered the economic situation and how the Filipino loves going out in large groups. So on top of the family pack, 3 supplementary tickets are available for purchase at Php 200 each.

The Dinos Alive Tour sponsors have generously pledged extra goodies for all DAT visitors. The first 45,000 theme-park goers (who purchase the Family pack) will be entitled to a free Purefoods Tender Juicy Hot Dog. Alaska is also offering free yoghurt for the first 30,000 students who are brought to the DAT on a school trip.

There are specially designed KFC boxes available at KFC outlets that will offer a 10% discount for the first 10,000 customers who purchases a ticket. Ticket purchases from BDO issued credit cards -BDO, Equitable and American Express can also enjoy a 10% discount as well. Junior Inquirer cardholders can buy tickets at Php 350 and 2 free tickets are given away with weekly quizzes from the Junior Inquirer since October 13 onwards.

Behind the scenes
The ‘Dinos Alive World Tour - Manila will hit the SM Mall of Asia from 28th November to 11th January, 10am-10pm on weekends and 12pm-10pm on weekdays. Here are some fun facts behind the preparations and the making of Dinos Alive Tour in Manila:
- 3000 kva of power is required to stage the show (enough to run a small town).
- 450 people have been used in the creation of the venue.
- In excess of 125 people are required to manage the show on a daily basis.
- 30 tons of concrete has been used to make the venue.
- 250m of drainage pipes have been installed.
- A 10m waterfall standards at the entrance to the show (the tallest in Manila).
- The total weight of all the Dinosaurs on-site comes to 45 tonnes.
- The total distance the Dinos Alive Tour has travelled is in excess of 10,000km.
- To date a quarter million people have seen the DAT World Tour.

Tickets are available for purchase from Ticket World by calling 891-9999 or online at www.ticketworld.com.ph. There are also Ticketworld booths in selected National Bookstore outlets or at the avenue.










For enquiries, contact www.dinosalivetour.com



MAX Entertainment is a whole owned subsidiary of Total Sports Asia Ltd, Asia’s leading independent sports marketing and entertainment group. MAX’s range of services include: conceptualization and implementation of entertainment events, access to global marquee properties and brands ranging from top music performers to family entertainment shows. MAX is also the owner and creator of the Dinos Alive! World Tour. MAX works closely with local promoters, agencies and corporation across Asia in optimizing their brand message through customized and relevant entertainment content.



Media Contacts:
Name Company Number Email Address
Angie Limbaco First Tier Brands (632) 8562375 firsttierbrands@gmail.com
Wong Jing Hua Total Sports Asia 60-3 7660 9611 jing.wong@totalsportsasia.com

DINO'S ALIVE! WORLD TOUR PRESS LAUNCH

All Media friends are invited to join


WHAT : DINO'S ALIVE:PRESS LAUNCH


WHEN : NOVEMBER 17, 2008

TIME : 11 AM

WHERE : Block 5, (infront of SMX Convention Center) SM Mall of Asia


About Dino's Alive:

Over 30 life-size robotic dinosaurs including a spectacular 30 ft
T-Rex will be displayed in an authentic prehistoric setting. The
traveling exhibit which takes the form of a dino adventure theme park
spans 12,000 sqm and is aimed at providing hours of fun &
entertainment for the whole family.

Specially designed sound and lighting effects enhance the experience
making visitors feel like they've returned to the age of the
dinosaurs.

Besides the impressive display of dinosaurs, visitors will get to
interact with these huge moving creatures as well as participate in
various fun and educational activities like fossil hunting, games,
quizzes, a dino playland and much more.

In addition there will be retail outlets selling dinosaur themed
merchandise from T-shirts to dinosaur figurines. A dino themed café
will also be on site to feed hungry appetites.

First Tier Branding Solutions Inc.

To confirm your attendance:

Ram De Vera 0917-5830516

Angie Limbaco (0917) 862.8638
(0922) 836.5190

Laarni Reyes (63-2) 856.2375
(0922) 836.5188

Abbie Abadiez (0920) 2338231

Sense and Simplicity in Every Philips Appliance

Philips is one of the leading brands that offers a variety of domestic appliances. The company promotes in every product the enhancement of the senses while keeping the simplicity of its services for the wellness of its consumers.

These are just the right stuffs to complete our homes and for us to live healthy lives. Such are also good gifts for weddings, corporate parties, and new homes.

In time for the Christmas Season, avail 20% off in SRPs from selected kitchen appliances. These are the perfect Christmas surprises for your loved ones or for your own use to prepare sumptuous dishes for the season.

Philips HD 4646 kettle is a stainless steel concealed heating element with a 1.5 L capacity. It has removable and washable filters allowing longer kettle life. Whether left or right handed, people can easily monitor it with the double water indication. It has safety at its best as this kettle is equipped with auto switch-off, double boil-dry protection and thermal cut-off. It is for everyone to enjoy the purest and cleanest boiled water for your choice of warm drinks.

Fantastic taste and the rich aroma of coffee is just a trip to your kitchen with Philips coffee maker HD 7466. It is capable of brewing 4-7cups in just 9 minutes. It comes with a drip-stop feature for no hotplate-spills while pouring coffee even during the brewing process. Monitoring of activity is easy with the illuminated power switch and with the translucent water tank to show the water level inside as well. Have a freshly brewed coffee to welcome each morning in a good light.

Healthier lifestyle is made simple with Philips juice extractors. Squeeze the most out of your choice fruits and vegetables. Philips juice extractor HR 1843 is both a blender and juice extractor fit for limited kitchen space. It has a Quick Clean function and has 2-speed settings and pulse for juicing both hard or soft fruits and vegetables. This efficient and space saving appliance includes a detachable knife unit and complete accessories: 1.5 L blender jar, fruit filter and mill.

If you choose not to do pre-cuts, the Philips juice extractor HD 1861 is the right stuff for you. The large feeding tubes swallow whole fruits and vegetables so you would not need to cut or chop them anymore. It has anodized finish and has a unique stainless steel micro-mesh filter that gives more juice. It has 1.5 L juice jug capacity with 2 L pulp container. All parts are detachable and are dishwasher safe.

Satisfy every snack craving anytime of the day in a matter of minutes. Do away from munching junk foods to biting off healthy sandwiches. Philips sandwich maker HD 2415’s large plates fits all kinds of sandwiches. It is equipped with a digital timer and audible ready signal. Another kind is referred to as Philips sandwich maker HD2384. It features Cut & Seal plates for cutting and sealing, keeping the fillings inside the sandwiches. It easy to open and close with its anti-locking safety feature. Both of these have power-on and ready-to-use lights and cool-touch handles. It allows vertical and compact storage. The non-stick coated plates are removable and dishwasher-safe for easy cleaning.

Nowadays, nutrition is really essential for good health. But most have chosen fast production meals rather than having healthy stuffs because it takes time. Philips gives a simple solution to this with its new Philips HD 4917 and HD 4918 induction cookers. They provide fast heating to cut time by more than 1/3 and seal nutrients in food. It is designed with new technology plate and equipped with smart control panel to make cooking simple.

These domestic kitchen appliances are available in all leading appliance stores and hypermarkets nationwide. For more information and inquires, you can contact Tocoms, the exclusive Philips distributor in the Philippines through telephone number (632) 5278288.