Wednesday, September 15, 2010

Tempur Celebrates 5 Years in the Philippines



It’s been 5 years since Tempur entered the market. At that time, while the brand was already making waves in the US and in Europe, in the Philippines, there was still very few who have heard of the product that has been hailed as the biggest revolution in sleep technology in the last 75 years.

Armed with confidence in the product’s promise and a strong commitment to helping improve the quality of sleep and of life, the Focus Global team set off to find a home for Tempur. So in 2005, the very first Tempur showroom was opened in Shangri-la Plaza Mall. Initially occupying a 100 sq. m. space, the brand quickly gained popularity as positive word of mouth spread from one satisfied client to another. Today, the flagship store has expanded to over 200 sq. m. to showcase an almost full line of pressure-relieving mattresses and pillows. There are also 2 more branches that have opened since then – the Tempur showroom in Bonifacio High Street, and the Tempur showroom in Greenbelt 5 – thus proving how much people appreciate the value of a good night’s sleep.

Tempur works by relieving the body of pressure caused by unnatural sleeping positions. Unknown to many, unnatural sleeping positions are the usual cause of back and neck pains. Unlike ordinary mattresses which spring back to position as soon
as you lie down on them, Tempur is made of a revolutionary visco elastic material that provides little or no counter pressure as it perfectly moulds to the exact contours of the body. So the mattress conforms to the shape of the body, and not the other way around. The result is proper support and an even distribution of the body’s weight on a Tempur mattress. Studies have shown that tossing and turning at night, which greatly affects the quality of rest, is reduced by 80% on a Tempur mattress.

Many users attest to the effectiveness of the product in delivering its promise of a better night’s sleep. NASA, for which the product was originally invented for, has recognized Tempur for its significant contribution in transferring space technology to help improve the quality of life. Tempur was used for the NASA space programme, in order to reduce the pressure on the backs of astronauts during take-off and landing. In its commercial application, Tempur is being recommended by over 75,000 medical doctors, chiropractors, physiotherapists and osteopaths worldwide.
Among the celebrities who recommend Tempur are Brad Pitt, who has said in an interview that the three-inch Tempur-Pedic pad on top of his mattress provides the perfect pressure and now, he sleeps in bliss. Paris Hilton on the other hand, upon realizing that she hadn’t packed her Tempur pillow chose to miss her NY C flight just so she can leave the airport and buy herself a new one before the trip.
On the local front, we also have many happy and satisfied Tempur users. Ms. Kris Aquino is a very loyal client. Former President Cory once said in one of her interviews that Ms. Kris gave her a Tempur mattress. Among our other loyal Tempur clients are – Edu manzano, Leyte Congresswoman Lucy-Torres Gomez, DJ Mo Twister, Producer/Director Jeric Soriano, UN chiropractor Dr. Walter Brush and TV Host/DJ Grace Lee.

Be one of the satisfied users of Tempur today.
Visit any of the Tempur showrooms located at Level 5 Shangri-la Mall, Mandaluyong City (Tel.#:631-1391), Bldg.5 Bonifacio High St., Global City (Tel.#: 856-4700) and Lower Ground, Greenbelt 5 (Tel#: 728-3015) and experience foryourself why people are raving about Tempur.

No comments: